Subaru of America, Inc. and its retailers have achieved the #1 ranking for customer satisfaction among Mass Market Brands in the J.D. Power 2025 U.S. Customer Service Index (CSI) Study. The automaker earned the top rating across every Voice of the Customer measure evaluated – including service initiation, service advisor, service facility, vehicle pick-up, and service quality.
Jeff Walters, President and Chief Operating Officer, Subaru of America, Inc.: "This incredible achievement is a testament to the collaborative culture across the organization – from Subaru Corporation to headquarters to field staff to our retailers – we are dedicated to listening to our customers and providing extraordinary service. As part of our mission to instill H.E.A.R.T, honesty, empathy, appreciation, respect, and trust, into our retailer experience, and guided by our Subaru Love Promise, this recognition reinforces our core belief that being More Than a Car Company and More Than a Car Dealer is essential to cultivating a positive car ownership experience."
The analyzes satisfaction with service at franchised dealer service facilities for maintenance or repair work among owners and lessees of one- to three-year-old vehicles. This year's study, which was conducted from July through December 2024, is based on responses from 55,210 verified registered owners and lessees of one- to three-year-old vehicles.
For more information please visit, www.subaru.com.
